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Holiday Success: The PR Girl Way
PR Girls, we’re in the home stretch. Thanksgiving is behind us now, Christmas is rapidly approaching and the new year is on its heels. 2016 is upon us! We’re at the point in the year when we’re wrapping up the plans we’ve been working on and finalizing our outcomes and reports for the year, while putting together the strategies and plans for the coming year. If you’re a Sagittarius like me, you’ve got the added bonus of a birthday thrown in with those holidays & tasks, too. It can be difficult to completely focus with all that’s going on – I mean, anyone would be distracted by all those twinkling…
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PR Girl 101: Design Your Day
Is it just me or is the Monday after a long week just the worst? Whether you’re still recovering from a tryptophan-induced coma or coming down from a shopping-fueled high, today – and the next few weeks – are shaping up to be a rough uphill battle. For PR girls, it’s important to always be on top of things – one of the most difficult things when you can’t quite get yourself motivated. My preferred way to combat an insanely busy, struggle-filled period of time is head on. By head on, I mean meticulously planning & scheduling every little thing I have to do between my start and finish lines. But,…
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PR Girl 101: Prep for a Successful Week
Let’s be honest: PR girls rarely have a boring week. Whether it’s a project coming together for a client, a full schedule of events or a pitching to new clients day in and day out, there’s always something to do. Even though we know that a full schedule is really just part of the job description, we still find ourselves surprised once in a while when a crazy, hectic, stressful week pops up. Sometimes an uncontrollable crisis is truly a surprise – springing from unforeseen circumstances or things beyond our control – but more often than not, it’s of our own doing. We fail to plan, we get overwhelmed, we procrastinate,…
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PR 101: Tools of the Trade
There is no fool-proof plan for conquering your career… but there are a few tools you should definitely have in your arsenal along the way. PR is, without a doubt, one of the most fast-paced careers. It’s a path that treasures creativity & originality, but there are some tried-and-true essentials to keep in your back pocket to keep you headed in the right direction.