• Overcoming Impostor Syndrome

    Raise your hand if you ever downplay your achievements? How about if you ever feel like you’re a fraud or a failure? Or like you don’t know anything or everyone in your field is lightyears ahead of you? Or that your intelligence, knowledge or accomplishments are insignificant? How about questioning your skills? Oh good, I’m not alone.  If you raised your hand, you’ve just described impostor syndrome. It’s a thing.  Impostor Syndrome: a psychological phenomenon in which people are unable to see their own accomplishments, dismissing them as luck, timing or as a result of deceiving others into thinking they are more intelligent and competent than they believe themselves to…

  • Building the Brand of You: Where to Start

    Last month, I published the first part of a series on personal branding, a topic I think is incredibly important for young PR professionals. In that post, I talked about why a personal brand is important and how it can help pros build their career. Today’s post will look at where to begin in building your personal brand. Branding used to be reserved only for brands and celebrities, primarily because brands were built on what people said about you. The media had to talk about you and other people had to create buzz around your brand. Thanks to the internet and social media, self-publishing and self-promotion is the new norm. The…

  • Big News for PR Girl!

    I’ve certainly been a bit distracted over the last couple of months and I haven’t been able to share why. I’ve hinted that there is something going on, but I haven’t been able to share my news. Today, I can and the big news is…   I’m on the move! At the end of the month, I’ll be packing everything I own into a trailer and leaving Pittsburgh for Columbia, South Carolina. It’s a little bittersweet – I’ve grown pretty fond of Pittsburgh – but I’m excited to start a new adventure, one that will hopefully bring a ton of new experiences that I can share here! So while I…

  • Building the Brand of You

    When looking for a job, what do we do to prepare? We put together our portfolio, we spruce up our résumés, we clean up any questionable social media and we start putting our best foot forward and apply for jobs. It’s not enough anymore to get good grades, take the right classes, have the right internships and extracurricular activities if you want to land you’re dream job. That’s a lot of work to put in all at once before even submitting your first application. Why spend so much time prepping your materials and image once you decide to head down the job search path? Developing and maintaining a personal brand…

  • Ask A PRo: Job Search Tips from Lauren Berger

    It’s that time of year – time to refine your job and internship search with the end of the semester nearing. To help clear up some misconceptions, I sat down with Lauren Berger, CEO/Founder of InternQueen.com and LaurenBergerInc.com, and author of All Work, No Pay and Welcome to the Real World. Lauren answered the questions I had about the job search, internships, following up and how PR girls should approach the process.

  • Diary of a PRo: Crosby Noricks

    March’s PRo is Crosby Noricks, fashion PR extraordinaire & founder of PR Couture. Crosby is not only a fashion PR powerhouse, she’s also a superstar mentor. Her blog is chock full of tips and advice for aspiring PR girls – it’s one of my must-reads every morning! Let’s jump in & find out a little more about Crosby!

  • Career Lessons from House of Cards

    I, like many, many other twenty-somethings, love House of Cards. The show is genius, both in its delivery and in its content, including the dialogue. Here are my favorite lines, interpreted as career advice, especially for the PR girl. “Even Achilles was only as strong as his heel.” This is so simple it’s astounding. Maybe you’re writing skills are not quite as good as you’d like them to be. Work on it! Seeing no results for all your pitching efforts? Improve them! Don’t let something you can easily work to improve bring you down.  

  • #FridayFive: Twitter Chats for PRos

    Twitter chats are a great networking tools & they’re fun too! For those who don’t know, a Twitter chat is a conversation held at a specific time on Twitter, usually moderated by a single account & easily marked by a hashtag. There are hundreds, if not thousands, of Twitter chats going on weekly or monthly. That, in addition to the sheer volume of tweets flying around, it’s easy to get overwhelmed! Here are my top five Twitter chats for PR pros. Five Twitter Chats for PR pros #NPPRSA Hosted by PRSA’s New Professionals Section, this chat focuses on all things important to new PR pros. When: Wednesdays, frequency TBA. Topics are announced…

  • Becoming a Morning Person

    I’ll be the first to admit, I have never been a morning person. I’ve always worked really well late at night and it usually takes me a good half hour to come close to resembling a human being in the morning. Until recently. Maybe because it’s winter, maybe because I’m getting older, but I’ve been much more tired after 5 p.m., even if I got a full eight hours the night before. I’ve tried everything I can think of – changing my diet, being more organized, exercising, going to bed earlier- and I’ve only found one thing that seems to work for me – trying to convince myself I’m a…

  • #FridayFive: LinkedIn Necessities

    LinkedIn is a professional necessity. It’s one of the first things employers look for when you submit an application & it’s a perfect way to make connections in your industry & show off your resumé without killing a million trees. Everyone has a LinkedIn profile, but do you actually know how to use LinkedIn? Five Things Your LinkedIn Should Have A good photo A selfie just will not do! Make sure your profile photo is a professional-looking head shot. The frame should be from the chest/shoulders up and you should be dressed appropriately for a work environment. Ask a friend to take it for you or set a camera up…