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7 things cooking taught me about PR
The biggest tip new and aspiring PR pros often get from seasoned pros is that your most valuable lessons are the ones you learn outside the classroom. Even though this traditionally means on-the-job experience, the professional development you invest in and other opportunities you encounter in your post-grad life, you’d be surprised by where inspiration and insight can come from – like your hobbies and interests outside of public relations. There are two things that I love in life: cooking and communicating. I could, and often do, write for days on end. Twitter is the most used app on my phone. I strongly believe that communicating is one of the…
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Fresh Start to 2016
This year, I’ve decided not to make resolutions. Resolutions usually end up being lofty aspirations or very general changes, like “being healthier,” “working out more,” “read more books,” or “spend less.” Aspiring to do better is always great, but it’s easy to give up on such broad objectives. Sure, swapping the greasy pepperoni for some veggies on your pizza every day at lunch is healthier, but not by much. So instead of establishing some broad aspirations for the year, I’m setting goals in 2016. Why goals? Goals are measurable. Goals are specific. It’s a goal to start your own business or to read 50 books in a year or learn…
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Taming your Twitter
It’s no secret that Twitter is most PR pros social media network of choice. No other network offers the plethora of information, the conversation possibilities or the chance to connect with millions of people in real time. There aren’t algorithms preventing anyone from seeing our tweets or ranking others above ours. It’s all about timing! On the user’s end, Twitter can get a bit messy. If you’re following hundreds, or thousands, of other users from all over the world who are interested in many different things, it can be difficult to weed through all those tweets in your timeline for information that you’re interested in right then. The unfiltered nature…
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Building the Brand of You: Finding Your Niche
In last month’s “Building the Brand of You” installment, I talked about where to start with your personal brand – what do you want it to say about you and how you want others to see you. I also talked about thinking about which channels and methods you’ll use to promote yourself. Today we’re going to dive right into determining your niche. Figuring out your niche is the best way to start building your own brand. There are tons of people on social media and many with their own blogs and sites to share their ideas, so why should people pay attention to what you have to say? That’s where…
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PR Girl’s Guide to…Job Searching
Whether you’re fresh out of college, looking to switch jobs or an experienced pro looking for a change, job searching is tough and no one really enjoys it. If you’re currently unemployed and actively seeking a new opportunity to sink your teeth into, the search often feels endless and frustrating. Time seems to pass by both rapidly, as the weeks fly off you calendar while you send resume after resume, and terribly slowly, as the days drag on while you check your email and phone hoping for good news. So, yea, job searching is a headache, but that’s not news to anyone. It’s also not incredibly helpful information, unless you’re…
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Building the Brand of You: Where to Start
Last month, I published the first part of a series on personal branding, a topic I think is incredibly important for young PR professionals. In that post, I talked about why a personal brand is important and how it can help pros build their career. Today’s post will look at where to begin in building your personal brand. Branding used to be reserved only for brands and celebrities, primarily because brands were built on what people said about you. The media had to talk about you and other people had to create buzz around your brand. Thanks to the internet and social media, self-publishing and self-promotion is the new norm. The…
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#FridayFive – Links for the week
So much to do, so little time! Luckily for me, I’m working from home today so I can work on a bit of everything that needs to be done. Unfortunately, it’s almost the end of these long summer days. Here are my favorite links I’ve stumbled upon this week! Did I miss anything you thought was great? Share it in the comments! Writing Cover Letters is a Craft! The ultimate guide to perfect cover letter emails on Skillcrush Maybe it wasn’t you… 3 Reasons You Haven’t Heard Back About a Job, According to a Real, Live Recruiter on The Muse PR isn’t for the faint of heart. What you should know before…
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#FridayFive – ICYMI | 7.17.15
Each week, I keep thinking “Ok, next week I’m going to start blogging regularly because this busy schedule will ease up this week.” Let me tell you – not the case. Man plans & God laughs, right? Next week, for sure, I’m going to start regularly posting again. I’ve got a series on personal branding that I’ve been working on that I can’t wait to start sharing early next week, so make sure to keep your eyes peeled for that! Now back to this week’s five best links that may have passed you by! Network, Schmetwork – Not so fast! Why digital networking is essential to your PR career by…
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Finding a new home & a new job in a new city
Searching for a job is a daunting task. It doesn’t matter whether you’re a recent graduate or a professional just looking for a change, job searching is often an overwhelming undertaking. When you’re in the need for a change of scenery it becomes a whole new monster. If you’re looking to make the leap to a new city with your career there are plenty of ways to jumpstart your job search before you even pack your bags: Research Prospects in Your New City. Searching for a new job should always start with outlining what you’re looking for. A few questions to ask yourself as you begin searching could be: What…
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Crafting a Vision
Every worthy dream and goal needs a great path to get you there. And while I am all for doing things spur of the moment, trying new things and having adventures, I do believe that having a solid vision is important to living a mindful life. Whatever you have on your plate or ahead of you, having a vision and a plan can help you to find focus and get yourself from Point A to Point B and beyond. When I started this blog, I had been following other career and PR girl blogs like NYC PR Girls, PR Blonde, Kayla Hollatz, and PR Couture for a while. I’ve had…