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Fresh Start to 2016
This year, I’ve decided not to make resolutions. Resolutions usually end up being lofty aspirations or very general changes, like “being healthier,” “working out more,” “read more books,” or “spend less.” Aspiring to do better is always great, but it’s easy to give up on such broad objectives. Sure, swapping the greasy pepperoni for some veggies on your pizza every day at lunch is healthier, but not by much. So instead of establishing some broad aspirations for the year, I’m setting goals in 2016. Why goals? Goals are measurable. Goals are specific. It’s a goal to start your own business or to read 50 books in a year or learn…
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PR Girl’s Guide to…Job Searching
Whether you’re fresh out of college, looking to switch jobs or an experienced pro looking for a change, job searching is tough and no one really enjoys it. If you’re currently unemployed and actively seeking a new opportunity to sink your teeth into, the search often feels endless and frustrating. Time seems to pass by both rapidly, as the weeks fly off you calendar while you send resume after resume, and terribly slowly, as the days drag on while you check your email and phone hoping for good news. So, yea, job searching is a headache, but that’s not news to anyone. It’s also not incredibly helpful information, unless you’re…
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Building the Brand of You: Where to Start
Last month, I published the first part of a series on personal branding, a topic I think is incredibly important for young PR professionals. In that post, I talked about why a personal brand is important and how it can help pros build their career. Today’s post will look at where to begin in building your personal brand. Branding used to be reserved only for brands and celebrities, primarily because brands were built on what people said about you. The media had to talk about you and other people had to create buzz around your brand. Thanks to the internet and social media, self-publishing and self-promotion is the new norm. The…
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#FridayFive: ICYMI Links | 5/15/15
I’ve never had such a busy May! Friday is here yet again and here’s my wrap up for links you may have missed this week. Don’t forget to check back next week for new photos up on the blog! Five links you need – 5/15/15 Getting the Job of Your Dreams Five ways to land your dream communications job on PR Daily Don’t Catch Those Summertime Blues! Staying Competitive During the Job Hunt on PRSA New Pros: The Edge Switching Lanes What no one talks about when making a major career change by Idealist Careers Be Your Own Brand Define your personal brand on Carly Inspired If I Knew Then……
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Is PR right for you?
It’s that time of year again – graduation season. Whether you’re leaving the familiar cocoon of campus with your newly-minted degree or exploring some options in between semesters, it’s important to ask yourself along the way to the career of dreams. PR can be a demanding career and it requires a particular skill set to excel. Do you think you have what it takes? PR might be the career for you if… …you are detail oriented. It’s true, the devil is in the details. A PR pro must meticulously review and plan every little thing that is released, shared or created for your client. Whether it’s social media, editorial…
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Ask A PRo: Job Search Tips from Lauren Berger
It’s that time of year – time to refine your job and internship search with the end of the semester nearing. To help clear up some misconceptions, I sat down with Lauren Berger, CEO/Founder of InternQueen.com and LaurenBergerInc.com, and author of All Work, No Pay and Welcome to the Real World. Lauren answered the questions I had about the job search, internships, following up and how PR girls should approach the process.
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Diary of a PRo: Crosby Noricks
March’s PRo is Crosby Noricks, fashion PR extraordinaire & founder of PR Couture. Crosby is not only a fashion PR powerhouse, she’s also a superstar mentor. Her blog is chock full of tips and advice for aspiring PR girls – it’s one of my must-reads every morning! Let’s jump in & find out a little more about Crosby!
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My #AdviceForYoungJournalists
#AdviceForYoungJournalists, the hashtag sparked by Fusion’s Senior Editor Felix Salmon’s piece titled “To all the young journalists asking for advice…,” is full of advice for all those young & aspiring journalists (and PR pros too!) – if you can sort through the heaps of cynicism and sarcasm. Confession: I was a college journalist. PR is a communication-based career and heavily relies on exceptional writing skills to excel, so it should come as no surprise that PR pros and journalists sometimes work on the other side of it from time to time. When I chose PR in college, I wanted to become the best writer I could be and the best…
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The Post-Grad Struggle
Is struggling in your career a completely normal, run-of-the-mill thing? I hate to even admit this, being a Type A person, but lately I’ve been feeling a bit like I’m struggling at work. It’s a mix of “Argh! I don’t know what I’m doing!” and “Why won’t you let me do my job!” served up with a huge side of anxiety about life in general. While I don’t like admitting that I feel a little overwhelmed and a bit lost, I feel that opening up about it is a good way to figure it out, especially since I know I’m not alone in it. I like to think of it as…