My PR story: Robyn Rudish-Laning

This post previously appeared on PRSA’s New Professionals Section’s blog, The Edge. “Find something you’re passionate about and keep tremendously interested in it.” ― Julia Child There really isn’t a better way for me to describe my career, especially since…

Embracing Diversity In and Out of the Office

This post previously appeared on PRSA’s New Professionals Section’s blog, The Edge. Diversity is one of the biggest employer buzzwords out there right now, but the truth is that PR has a big diversity problem. One of the main problems…

Five Keys to Personal Branding

This post previously appeared on PRSA’s New Professionals Section’s blog, The Edge. Brands aren’t just for businesses anymore. As a new pro, it’s important to establish your own personal brand and voice out in the professional world to set yourself…

Book Review: Mastering Micromedia

This post previously appeared on PRSA’s New Professionals Section’s blog, The Edge. I’ll admit – when I picked up Mastering the New Media Landscape, I was a little skeptical. I’m generally skeptical of any book or article that claims to help…

7 things cooking taught me about PR

The biggest tip new and aspiring PR pros often get from seasoned pros is that your most valuable lessons are the ones you learn outside the classroom. Even though this traditionally means on-the-job experience, the professional development you invest…

Transitioning from PRSSA to PRSA

This post previously appeared on PRSA’s New Professionals Section’s blog, The Edge. You’ve put in the work, your finals are in and graduation is finally right around the corner. You’re making your post-grad to-do list and checking it twice. Joining…

PR Pros + the APR

This post previously appeared on PRSA’s New Professionals Section’s blog, The Edge. Continuing education should be a focal point of every professional’s long-term career plan, but especially for PR pros. Working in an industry that is constantly changing requires lifelong…

Carving Out Time For Hobbies

This post previously appeared on PRSA’s New Professionals Section’s blog, The Edge. Juggling your many responsibilities as a new PR pro probably leaves you wanting to curl up on the couch with your Seamless and Netflix to recharge before you…

Redefining the Mentor-Mentee Relationship

This post previously appeared on PRSA’s New Professionals Section’s blog, The Edge. When most of us think of a mentor-mentee relationship, images of a seasoned expert offering sage wisdom and experiences to an aspiring pro probably come to mind. We…

Overcoming Impostor Syndrome

Raise your hand if you ever downplay your achievements? How about if you ever feel like you’re a fraud or a failure? Or like you don’t know anything or everyone in your field is lightyears ahead of you? Or…

Playing the PR Field: Keeping Your Career Options Open

This post previously appeared on PRSA’s New Professionals Section’s blog, The Edge. Many of us approach looking for new opportunities as a necessity of job searching. We find a job, start off enthusiastically, become disappointed when it’s not everything we…

Fresh Start to 2016

This year, I’ve decided not to make resolutions. Resolutions usually end up being lofty aspirations or very general changes, like “being healthier,” “working out more,” “read more books,” or “spend less.” Aspiring to do better is always great, but…

Be a Rockstar PR Pro in 2016

This post previously appeared on PRSA’s New Professionals Section’s blog, The Edge. Everyone wants to be great at what they do and the new year is a great time to reevaluate everything we’ve been doing and how we can make…